Bold Food Deserved a Bold Brand
Brand Identity
A Brand That Tastes Like Summer
Sol & Spice
Sol & Spice is a family-owned tropical-fusion restaurant blending Latin, Caribbean, and coastal flavors
Citrine's Products
Our team of creative strategists, designers, and coaches are obsessed with building brands that stand out, not blend in.
Mango Heat Tacos
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Spicy Nacho Cheese
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Island Bowl
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Sol Sangria
Product Short Description
Who is Sol & Spice?
Family-owned tropical-fusion restaurant
They were local favorites at pop-ups and food markets, but when they opened their first brick-and-mortar space, they knew they needed a full brand that reflected their energy — bright, welcoming, and completely unique. Before working with us, their visuals were inconsistent, their social feed was underutilized, and they didn’t have a strategy for turning foot traffic into loyal customers.
Social Media Posts
Studio Citrine’s new feed reflects the beauty and intention of the ceramics themselves. We focused on organic textures, clean white space, and soft but vibrant tones that matched her clay palette. Content included behind-the-scenes process videos, artist reflections, product features, and course launch teasers. The result: an elevated Instagram experience that sells the lifestyle and the product.
Our Approach
We started with a vibrant visual identity that captured the essence of Sol & Spice — bold typography, sunset-inspired gradients, and tropical illustrations. We designed their full logo suite, menus, window graphics, and social templates. On the digital side, we helped build a dynamic Wix website with reservations integration and a menu that’s easy to update. We also created a launch campaign focused on storytelling, local partnerships, and foodie influencers to build buzz around opening day.
